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Editorial Reviews
Review
Content Rich: Writing Your Way to Wealth on the Web is, without a doubt, the most important copywriting book to be published this year. Every online marketer and copywriter can become more successful and make more money by mastering SEO copywriting, content writing, key word research, Web 2.0, social media, viral video, and the dazzling array of new traffic-generating tools available on the Internet today. No one teaches these disciplines better, from a copywriting standpoint, than Jon Wuebben. If you are serious about online marketing and copywriting, you absolutely must read every word of this book from cover to cover. –Bob Bly, copywriter/consultant, author of The Copywriter’s Handbook
Product Description
Content Rich: Writing Your Way to Wealth on the Web is the first definitive search engine optimization (SEO) copywriting guide. It introduces new ways of looking at online content and provides key illustrations that show how copy influences search engine rankings and sales conversion in unique ways.
If you are a small to medium-sized business looking for a way to maximize online marketing activities, Content Rich will show you how it can be performed for a fraction of the traditional cost and in ways most companies never consider.

Content Rich also discusses the future of online content and examines ways to leverage the combined power of all types of web copy–including site, landing page, blog, article, email, newsletter, PPC ad, and press releases–to give your business a clear competitive advantage.

Overwhelmingly acclaimed by business leaders, Internet gurus, best selling marketing authors, top copywriters and the search marketing industry, Content Rich redefines the importance and use of copywriting for the web in a time of shrinking corporate budgets. Using simple examples, case studies and documented research, it gives you all the tools you need to start improving your online marketing efforts–today.

Praise for Content Rich:
‘If you want to know the real secrets to online traffic and a non-stop turbo boost in sales, it’s right here in this content-rich book. Packed with tips and techniques, insights and practical advice, this is one of those rare books that truly delivers. I loved it!’ –Dr. Joe Vitale, author, Hypnotic Writing ‘This book will help you make more sales and more money on the Internet than you ever thought possible!’ –Brian Tracy, author, Getting Rich Your Own Way

Editorial Reviews
Amazon.com Review
“Freelance writing is not easy, but it is doable,” say the authors of this primer. There will be times, they add, when there is no work. When there is no money. When no one returns your calls. Hardly sounds alluring. But if you’ve got the bug, or suspect you do, this is as fine a place as any to get a feel for the freelance life. The Complete Idiot’s Guide to Publishing Magazine Articles features interviews with freelancers and editors, and chapters on generating ideas, querying, writing, interviewing (“there’s no such thing as a stupid question”), and developing a niche. Other sections give the inside skinny on the industry: who the big players are, who the top editors are, what firsthand accounts are worth reading. And there is even advice for dealing with taxes and contracts. Breathe easy: “The new media world still needs the old-fashioned writer.” In fact, writing for the Web, the authors say, can be quite lucrative. Just be sure, for writing online as well as in print, to avoid committing any of the authors’ “Ten ways to turn off an editor” (including: be a stalker, misspell the editor’s name, balk at changes). And remember: “Persistent people make it as writers.” –Jane Steinberg
Product Description
Take the mystery out of selling your ideas to magazine, newspapers, and web sites by reading this book. It explains who hires writers, what editors want from freelancers, how much you can expect to be paid, how you can write effective query and pitch letters, and how the Internet can help your writing career take off.

Editorial Reviews
Product Description
This highly anticipated update of the Writer’s Digest Handbook of Magazine Article Writing builds off the excellent reputation the first edition enjoys with more of the great information readers have come to expect.
With original material as well as articles taken from the pages of Writer’s Digest, the leading authority in the field, this book is the only resource readers need for all of their questions on how to:

* Brainstorm creative article ideas magazine editors will find irresistible

* Find the right magazine for their work

* Compose a professional, sophisticated query letter that catches the editor’s eye

* Keep editors coming back for more (get repeat assignments from magazines)

This book is the writer’s treasure map to the lucrative field of magazine writing!

About the Author
Michelle Ruberg is an editor for Writer’s Digest Books. She has had many articles published and has done much editorial work.